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The Bloom Show
The Bloom Show is a floral industry YouTube Live show that helps the floral industry innovate, connect, and bloom through community, networking, and bringing information to the industry from within the floral industry and other industry insights as well. The Bloom Show believes that the more information the floral community has, the better decisions we can all make!
The Bloom Show is by the floral community, for the floral community.
The Bloom Show
The Bloom Show: Colombia’s Floriculture Leads Global Exports with Innovation & Logistics
The Bloom Show with ProColombia: How Colombian Floriculture Stays a Global Export Leader Through Innovation & Logistics
Colombia continues to lead the world in flower exports—but how does it stay ahead in a fast-changing global market?
In this episode of The Bloom Show, we’re joined by Andrés Felipe Castellanos, Export Manager for Agrifood Products at ProColombia. With over 18 years of experience in international business, Andrés talked about deep insight into Colombia’s floral export strategy, sustainability commitments, and innovation roadmap.
Key Highlights:
🌎 What makes Colombian floriculture a global export leader
🚀 How the country is investing in floral innovation and logistics
🌱 The role of sustainability and Florverde certification in flower farming
💐 How Colombia prepares for major floral holidays like Valentine’s and Mother’s Day
📈 The future of Colombian floriculture in emerging markets
Whether you’re a grower, importer, bouquet manufacturer, or floral logistics expert, this is your front-row seat to the trends, strategies, and global shifts shaping Colombian flowers and the broader industry.
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🌸 This episode was produced by New Bloom Media, powered by New Bloom Solutions.
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